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Digital Media and SEO Strategy Bundle

9,900.0024,900.00 + VAT

DIGITAL MEDIA AND SEO STRATEGY BUNDLE
Digital Media Planning Program + SEO Program

Understand how both paid and organic strategies benefit your goal in reaching your target audience

GET 2 PROGRAMS FOR THE PRICE OF 1!

NOW ONLY PHP 24,900 + VAT
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Program Class

Digital Media and SEO Strategy Bundle

Program Schedule

April 25 (SEO) & July 9 & 10 (DMP), April 25 (SEO) & May 16 & 23 (DMP), March 19-20 (DMP) & April 25 (SEO)

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RECOMMENDED FOR

Digital strategists leading content marketing, organic and paid media plans.

GUIDELINES

  • This bundle ONLY applies to new enrollments for both Digital Media Planning and SEO Program
  • Enjoy this bundle at  Digital Media Planning published rate (Php 24,900 + VAT)
Digital Media Planning Program

Start your learning with a deep-dive on paid digital advertising.

To be able to create an end-to-end digital media plan; from establishing the target audience and the objectives, drafting a visual media schedule, launching digital ads on both Google and Facebook and measuring and optimizing accordingly.

  • To be able to define what media planning is
  • To get acquainted with the 5-step media planning framework of CDM
  • To learn how to talk to your clients and understand what they really want
  • To be able to create a media objectives and strategies document
  • To be able to create a visual media schedule
  • To be able to maneuver through the Facebook Ads Manager and Google Ads Manager tools
  • To be able to set-up a campaign on Facebook and Google

TIME

  • 9:00 AM – 6:00 PM

DATES

  • March 19 & March 20
  • May 16 & May 23
  • July 9 & July 10

VENUE

Venues vary per program, but classes are held within Metro Manila – mostly in Pasig, Makati, and Taguig City.

Search Engine Optimization Program

Enrich your learning and get a 1-day crash course on SEO.

To be able to learn and master the importance of an SEO strategy to an organization and the technical aspects of creating, monitoring and optimizing an SEO strategy.

  • To be able to identify opportunities for SEO in the organization and how websites work and the basic programming languages that are used.
  • To be able to learn how Google Search works and its evolution through its updates.
  • To be able to learn the different technical SEO methods and the tools to enable so – both off-page and on-page
  • To be able to learn the importance of content and learn the best practices in content creation and optimization.
  • To be able to learn the various SEO KPIs to measure success and the tools to enable so.

TIME

  • 9:00 AM – 6:00 PM

DATES

  • April 25

VENUE

Venues vary per program, but classes are held within Metro Manila – mostly in Pasig, Makati, and Taguig City.

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